GamesBeat Summit 2023 is set to take place in Los Angeles on May 22-23, offering attendees the opportunity to connect with top gaming leaders. Meanwhile, eight-year-old Roblox creator Timmeh IRL has over 18,000 YouTube subscribers for his channel dedicated to the popular gaming platform. In collaboration with fellow YouTuber KreekCraft and a group of 21 game developers and creators, Mason (aka Timmeh IRL) will host a battle between two groups of Roblox players/creators called The Seven and The Collective.
The elaborate undertaking features clues, misdirections, red herrings and strategy as The Seven try to stop rival group The Collective from taking over Roblox in what’s essentially a scavenger hunt through the world of Roblox. Once it concludes, Timmeh IRL will debut his latest track “Roblox Hackers” postgame on Spotify and Apple Music.
Mason’s parents are also involved in the activities; while his mother pulls together all of the videos and does production work behind-the-scenes for her son’s content creation endeavours – he serves more like an on-air talent. His family closely supervises him during filming sessions which often include collaborations with other young gamers across different countries such as Canada, Mexico, United Kingdom among others.
With about one video per month being produced by Mason himself alongside some help from his mom doing production work – each piece is unique enough that they have gained traction within their niche community earning decent money via promotion efforts by KreekCraft & friends who share similar interests around online games.
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